Inside the Revolution

The December 2021 issue of Bible Study magazine was devoted to “A Revolution in Bible Design.” The feature by Mark Ward included insights from a variety of players in the modern revival of Bible publishing, including me. It was an honor to participate — and an even greater honor to be featured on the magazine’s cover.

I’m sure there are writers who wouldn’t get excited about this kind of thing, but I am not one of them. Past covers have featured people like N. T. Wright and Tim Keller, so I knew from the start that I was out of my league. Believe it or not, I have a fragile ego, and I truly debated whether this was something I was going to tell people about. My circle of friends is very supportive, but in that old school, tear-you-apart-to-build-you-up kind of way. I could imagine the reactions: “You? On the cover? But … why?” In the end, the dilemma was solved for me. Turns out a lot of people I know — a lot — already subscribe to Bible Study. The texts started coming in long before I knew the issue was out.

My wife Laurie and I were on a road trip and decided to stop for lunch in the nearest town before it was too late. Call me a weirdo, but I don’t like to use the restrooms at roadside fast food places. On the other hand, walking into a Barnes & Noble to use theirs is in my comfort zone. Isn’t it awkward to use their facilities without buying anything? Oh, I wouldn’t know. As I scanned the aisles to rendezvous with Laurie, I grabbed a few books off the shelf to bring to the check-out. And then it dawned on me. Would they have Bible Study on the newsstand? Surely not. But I looked anyway — and there it was:

Reading for the road: A copy of The Rake and a survivalist magazine, as well as a copy of The Rat Began to Gnaw the Rope, a classic noir that I’d just read a review of. Recommended? Highly. Oh, and I’ve heard good things about Chirp, too.

This photo led to my favorite anecdote about the whole affair. I texted the picture to my parents, who promptly sent it to the whole family. Perhaps I should have studied the image more closely first. My uncle replied, and he was really impressed. But thanks to the way the magazine cover is overlapped by that awesome EatingWell: Immunity special issue, he congratulated me on making the cover of Bible Stud magazine, without the -y. Right then I realized that no matter how fulfilling this magazine cover was, it could have been so much better. (Editors of Bible Stud, if you’re reading, I can send my head shots!)

But seriously, it was a profound honor to participate in this issue, because it highlights the work of so many wonderful people inside the Bible publishing industry who have helped turn what I used to think was the end into a new beginning.

If you’d like to read the cover story, follow this link to Bible Study magazine. You can also watch my in-depth interview with Mark Ward on his YouTube Channel: “Why Do Bibles Today Look So Good?”:

J. MARK BERTRAND

J. Mark Bertrand is a novelist and pastor whose writing on Bible design has helped spark a publishing revolution. Mark is the author of Rethinking Worldview: Learning to Think, Live, and Speak in This World (Crossway, 2007), as well as the novels Back on Murder, Pattern of Wounds, and Nothing to Hide—described as a “series worth getting attached to” (Christianity Today) by “a major crime fiction talent” (Weekly Standard) in the vein of Michael Connelly, Ian Rankin, and Henning Mankell.

Mark has a BA in English Literature from Union University, an MFA in Creative Writing from the University of Houston, and an M.Div. from Heidelberg Theological Seminary. Through his influential Bible Design Blog, Mark has championed a new generation of readable Bibles. He is a founding member of the steering committee of the Society of Bible Craftsmanship, and chairs the Society’s Award Committee. His work was featured in the November 2021 issue of FaithLife’s Bible Study Magazine.

Mark also serves on the board of Worldview Academy, where he has been a member of the faculty of theology since 2003. Since 2017, he has been an ordained teaching elder in the Presbyterian Church in America. He and his wife Laurie life in Sioux Falls, South Dakota.

http://www.lectio.org
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The Society of Bible Craftsmanship: An Introduction